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The Higher Education Marketing Communications Specialists
Caltech celebrates its “quirkiness,” and that’s allowed us to take some fun approaches to the one-off projects we’ve created for their undergraduate recruitment efforts. You might call it intelligent tongue-in-cheek! While they take their science, engineering and other academic pursuits very seriously, they don’t take themselves too seriously. And that’s a real distinction between Caltech and its cross-apping institutions.
Our marketing goals
Caltech isn’t really looking for more applicants, more students or higher academic achievement in their incoming class. They’re looking for solid distinction from their peer institutions. Our marketing solutions blend the significant scholarship being done with the community's quirk to create unequivocally Caltech messaging.
TAKE A LOOK
[a few fan favorites]
Click to enlarge view.
Periodic Table of Caltech
Caltech Field Guide
Techer Field Guide
Techer Field Guide
Techer Field Guide
Techer Field Guide
1/9
A couple of clever postcard series
Sophomore Series
Sophomore Series
Targeted Audience Series
Sophomore Series
1/8
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